The difference in styles ?
CROCHET: Due to the hand made nature of our crochet swimwear, the sizes will vary. We recommend staying true to your measurements when ordering, The crochet style does not have as much stretch as standard Lycra.
CONTOUR: Our contour collection blends the elements of shapewear and swimwear. Our unique compression Lycra is designed to smooth and sculpt, offering a strong hold to streamline the body. Order your usual size for maximum compression, for added comfort and a more relaxed fit we recommend that you go up a size.
CRIMPED: Our crimped fabrication is oh so flattering to your curves and true to size.
LYCRA AND LUREX: Our buttery soft matte Lycra and lurex fabrications tend to offer a tighter fit, so if in-between sizes, we recommend sizing up
How to Measure ?
BUST: Measure across the fullest part of your bust and straight around the back to determine your cup size.
UNDERBUST: Measure directly under your bust and straight around the back to determine your numeric size.
WAIST: Measure the narrowest part of your waist, below the rib cage and above your hip bone.
HIPS: Measure the fullest part of your hip, ensuring the tape measure is straight.
Our Model, Nerise is a size 8(AU) dress size and is wearing a INC size S in the top and bottom. Nerise is featured in our product videos on each product page.
Height: 179cm
Bust: 84cm
Waist: 60cm
Hips: 90cm
Find your measurements for each style on the size guide for each product.
Where do I see the sizes ?
Find your measurements for each style on the handy size guide for each product. This guide is available in centermeters and inches for each style. Still in doubt, reach out to our helpful team on the chat or at hello@itsnowcool.com
Size & Fit FAQ's
We want you to feel totally amazing in It's Now Cool swimwear! Let's show off that bangin' bod! These are a selection of the most frequently asked questions referring to sizing and fit needs. If you have Bigger bust, smaller bust, wide hips, long body or specific fit needs? We help you perfect your purchase with our FAQ's, Size Guide and Fit Guide. We also recommend if you are still unsure of what size to choose we welcome you to order & try different styles sizes, keep the best fitting size and return the size you no longer require for a refund.
View the SIZE CHARTS | View the STYLE GUIDE
I AM IN-BETWEEN SIZES. IS YOUR SIZING TRUE TO SIZE?
Yes! Our swimwear and beachwear run true to size. You can find international size conversions in our Size Chart.
I HAVE A LONG TORSO AND WANT TO BUY A ONE PIECE. I AM NOT SURE WHETHER TO SIZE UP?
Our one pieces run true to size and are designed to accommodate all women’s bodies. Several styles are available with adjustable shoulder straps which can create extra length in the body if needed. You will find this information in each style description. Check out our size guide for length measurements to help you choose the right size.
I HAVE A LARGE BUST WITH A SMALL WAIST WHAT STYLE WOULD SUIT ME BEST?
Our bikinis tops and bikini bottoms are all sold separately so you are able to find the best fit. The amount of coverage desired will come down to personal preference. We would suggest a top with adjustable features. Styles with wider and adjustable straps that feature removeable moulded cups for support. We like The Contour Bikini Top. Please also see our answer to bikini tops with bust support below.
I HAVE WIDE HIPS WITH A SMALL WAIST, WHAT STYLE WOULD SUIT ME BEST?
Our bikini bottoms are designed to be super-flexible and made from fabrics which easily stretch to fit all body shapes. The amount of coverage desired will come down to personal preference. You might like to try a style with tie side details or a style designed to be worn either higher or lower on the hip for a customised fit. Some of our favourites are The Tie Side Pant, The Gathered Pant, The 90’s Pant and The Contour High Waist Pant.
I NEED A BIKINI TOP WITH BUST SUPPORT, WHAT STYLE HAS THE MOST SUPPORT?
Several styles include built-in bust support and removable cups. You will find this information in each style description. The amount of support and coverage desired will come down to personal preference. Some of our favourites with more support are The Push Up Top and The Contour Crop Top.
CONTOUR SWIMWEAR - NOT A QUESTION, JUST OUR RECOMMENDATION!
For our most enhanced fits and engineered designs, try our Contour Swimwear Collection. This is a hybrid of Swimwear + Shapewear + Activewear and is truly considered for womens bodies. Created with compression lycra, featuring non-roll edges that won't cut in or ride up and designed with the perfect fit in mind offering sculpting and smoothing in all the right places!
More Questions? Reach out via hello@itsnowcool.com or our live chat!
View the SIZE CHARTS | View the STYLE GUIDE